Digital PR Manager

Folkestone
02/07/2024
Job Type
Permanent
Emp Type
Full Time
Industry
Media
Skills
Any
Functional Expertise
Sales, Business Development, and Marketing
Salary Type
Annual
Salary
Negotiable
Job ID
50940

Job Description

Do you have existing relationships and are you confident in developing new relationships with relevant media and press?

Are you comfortable pitching to clients and working on campaigns from start to finish?

Are you looking to work for an innovative, forward-thinking and well-respected organisation in Kent?

 

Digital PR Manager

Location - Folkestone - Hybrid Working available

Salary - Up to £37,000 DOE

Permanent - Full Time

Hours - Monday to Friday

 

Our client is a multi-award-winning business with clients across the UK and Europe, and is seeking a Digital PR Manager to elevate their creative business to the next level.

The team celebrates diversity and flexibility, valuing every member’s contribution to our clients’ success. If you're ready to embrace exciting challenges and grow your expertise in the creative industries, we want to hear from you.

 

Overview

If you are a strategic thinker with a strong network and a passion for digital PR, you might be just who we’re looking for. Our Creative Team thrives on crafting impactful strategies and PR campaigns that drive engagement and growth for our clients.

We are seeking an experienced Digital PR Manager to join our team and lead our PR efforts across various digital channels. In this role, you will develop and execute digital PR strategies to enhance our clients' online visibility and reputation. You'll collaborate closely with our teams, aligning with organic social media and content activities, and working with our SEO, Paid, and Account Management teams to create cohesive campaigns that deliver measurable results.

 

Responsibilities

  • Create and execute digital PR strategies to meet client objectives and KPIs
  • Establish and nurture relationships with journalists, bloggers, influencers, and media outlets
  • Produce and distribute engaging press releases, articles, and other PR materials
  • Track media coverage and evaluate PR campaign effectiveness
  • Keep up to date with industry trends, tools, and best practices in digital PR and online reputation management
  • Educate the wider team on PR best practices, techniques, and innovation
  • Assist in creating sales collateral and attend pitches for PR-related sales as needed
  • Communicate with clients about PR activities, including presenting ideas, evaluating results, and addressing inquiries

 

Personal Specification

  • Confident in establishing new relationships with relevant media outlets and press networks
  • Comfortable handling all aspects of campaign output, from planning (ideation, approvals, planning, media list sourcing, press release preparation) to execution (media outreach, management, reporting, client communications)
  • Skilled in effective copywriting and experienced in writing press releases
  • Adept at pitching to clients and supporting sales documentation
  • Excellent at interpreting data and making data-driven decisions
  • Outstanding communication skills, capable of explaining complex concepts clearly and effectively
  • Able to handle multiple projects and priorities seamlessly
  • A collaborative team player

 

 Qualification Requirements

  • Have existing & be confident in building new relationships with relevant media outlets/press networks
  • Comfortable with full campaign output - from planning (campaign ideation, sign-off, planning, media list sourcing, press release prep, etc) to execution (media outreach and management, reporting, client comms, etc)
  • Train the wider team on PR best practices, techniques, innovations
  • Be an effective copywriter and experienced press release writer
  • Commercial awareness, comfortable pitching to clients/supporting sales documentation
  • Demonstrated success as a Digital PR Manager or in a comparable position
  • Deep knowledge of digital marketing, SEO strategies, and social media platforms.

 

Benefits

  • Access a healthcare cash plan covering you and your children, with reimbursements for dental, optical, and skeletal services, plus 24/7 access to doctors and counsellors
  • Embrace our WOW policy for flexible work arrangements that suit your lifestyle
  • Benefit from a dedicated EAP scheme
  • Enjoy office perks including games, gaming setups, and sports tables
  • Enhance your skills through ongoing training, conferences, and external learning opportunities
  • Secure your future with a comprehensive pension scheme
  • Get involved in meaningful charity initiatives
  • Celebrate birthdays with special recognition
  • Access support through financial advice services
  • Additional Benefits Post-Provisional Period: 10 days of sick leave/ Unlimited holiday policy

 

About Morgan Jones:

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Due to the high volume of applicants, we see, that if you have not heard back from us within 72 hours, please assume that you have been unsuccessful on this occasion.

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